Samsung has unveiled their latest camcorder and the HMX-U10 is all about casual point-and-shoot. It measures a compact 56 x 103 x 15.5mm with a design to better fit your hand. The upright camera has both 10-megapixel stills capture and 1920 x 1080 Full HD video.

Samsung wants some of the Flip UltraHD market with this one. The HMX-U10 records to an SDHC card and uses the H.264 video codec. In the back there’s a 2-inch LCD for framing and previewing, together with basic controls. The 1/2.3-inch CMOS lens is fixed focus and apparently lacks zoom. Samsung’s Intelli-Share app allows for some basic editing and one-touch YouTube uploads. The Samsung HMX-U10 will go on sale this September in the US for $200.